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The idea of the “first penguin” comes from the late Randy Pausch’s book The Last Lecture. Paush, a former professor at Carnegie Mellon, describes how he developed a “First Penguin Award” to reward students who took great risks in pursuing their goals, even though they met with failure. The title of the award comes from the notion that when penguins are about to jump into water that might contain predators, well, somebody’s got to be the first to jump. The First Penguin award is, in essence, a celebration of risk taking.
https://www.breitbart.com/blog/2014/02/09/be-the-first-penguin/
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